Calpis Lacto
Calpis Lacto, a famous Japanese beverage brand, offers the following products in Thailand:
- Calpis Lacto Mini (150 ml) – Targeted at children aged 6-12 to build familiarity and awareness among young consumers.
- Calpis Lacto Soda (245 ml) – Available in a can format, offering a fizzy and refreshing. It appeals to the younger generation with a low-sugar, deliciousness and guilt free.
- Calpis Lacto (300 ml) – the target consumer are working adults, this product provides the benefits from lactobacillus and 5,000 mg of fiber to help balance the stomach and impprove healthy digestion. It’s a refreshing and enjoyable drink for everyday with no sugar added recipe.